We saw incredible growth at the end of 2025. We went from 10k to 30k users in a week and 43k in 2 weeks. More importantly of those 43k users people actually use the platform more. Especially during football games and other sporting events, the concurrent stream count has gone up to around 30k.
In November we used around $300 in bandwidth. In December we were on track to do the same until the sudden spike for the final patriots games on fox. We pay .05 cents per GB. In December we used 120TB.
120.73 x 1024 GB×0.5 cents/GB=61,813.76 cents
Total Bandwidth Cost: $618.14
15 Days into January we have smashed those numbers already
222.9 x 1024 GB×0.5 cents/GB=111,450 cents
Total Bandwidth Cost: $1,114.50
Assuming that there isn’t an even bigger spike at the end of the year, I expect the total bandwidth cost for January to be around $2,200.
This 222.9 TB number is interesting. On the localized spikes we have had close to 30k concurrent streams at once. Our streams are 3.5 Mbps when we hit those peaks:
30,000 streams×3.5 Mbps=105,000 Mbps
105,000 Mbps÷1,000=105 Gbps
105Gbps is faster than a lot of networking hardware. I’m impressed we managed to hit that.
With the current user base it will cost us a total of around 30k over the course of the next year. There are a few major sporting events I expect to see spikes, the Winter Olympics and the World Cup are both this year.